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marketing technologies

ShowMax marketing technologies are designed to support seamless execution and smarter decision-making across live events and experiential programs. From registration and check-in to lead capture and reporting, our tools help streamline operations while creating a smooth, intuitive experience for both attendees and event teams.

By capturing accurate, real-time data at every interaction, ShowMax transforms live engagement into actionable insights. Our technology solutions help brands track performance, qualify leads, and measure impact—ensuring event data is reliable, accessible, and ready to support post-event follow-up and future planning.

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Two people smiling and interacting, one showing something on a tablet to the other at a busy indoor event.

  • Custom event software

    ShowMax creates client-branded, custom lead capture software tailored to your event objectives. Built on our exclusive eQuery platform, this technology compiles consumer data digitally and delivers it directly into your CRM with interactive interfaces that drive engagement.

  • real-time data capture

    With advanced lead capture tools, ShowMax captures accurate, structured data on site in real time. From consumer preferences and demographics to purchase timeline and interest levels, this information helps you act on leads faster and more effectively.

  • detailed reporting & insights

    ShowMax reporting delivers the insights you need to measure and optimize performance—tracking leads generated, traffic counts, visitor opinions, purchase intent, and more. Our detailed analytics help you understand results, justify investment, and improve future activations.

lead capture

ShowMax lead capture solutions are designed to turn live event interactions into accurate, actionable data. Using custom-built, branded digital tools, we capture key attendee information in real time—ensuring data is clean, structured, and aligned with your event and sales objectives. Our systems integrate seamlessly into live environments, supporting everything from Ride & Drive programs to consumer tradeshows and experiential activations.

Beyond data collection, ShowMax focuses on usability and insight. Lead capture workflows are built to support natural conversations while gathering meaningful details such as interest level, preferences, and purchase intent. Paired with detailed reporting and flexible data delivery, our lead capture solutions help brands move faster on follow-up, measure event performance, and make smarter decisions for future programs.

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